Aura aims to Improve the quality of life for customers through the provision of popular culture and leisure opportunities that improve mental health and physical well-being.
Any money generated by our company Aura Leisure and Libraries Limited supports our non-profit organisation and mission. There is no commercial activity involved.
More people, more active minds and bodies, more often.
Aura is a charitable, not-for-profit, organisation which, from 1 September 2017, is responsible for managing the majority of leisure centres and
libraries previously operated directly by Flintshire County Council. Aura is owned by its employees and operates for the benefit of local communities. The company’s legal model is a Community Benefit Society which means that any financial surplus generated is reinvested into facilities and services to improve the customer experience and to sustain and enhance the offer for future generations.
Aura Leisure and Libraries Limited is registered under the Cooperative and Community Benefit Societies Act 2014 (Registration No. 7610).
2.1 Vision: ‘More people, more active minds and bodies, more often’
2.2 Purpose: To benefit the community by improving quality of life through the provision of culture and leisure opportunities that improve mental health and physical wellbeing.
2.3 Values: Aura is committed to five core values which underpin its performance and customer service
Inspiring: Inspiring the community to enjoy and get the most out of their leisure time; inspiring its staff to feel valued and empowered to be the best they can be.
Enjoyable: Employees enjoy their roles and are passionate about providing excellent services in order that participants have enjoyable experiences.
Quality: Aiming to create a reputation as the best possible leisure and library provider. Striving for consistently high standards of service in the varied activities it provides.
Professional: Services and facilities are always well organised, safe, fun, engaging and delivered by suitably trained and qualified staff and volunteers.
Enthusiastic: Employees have energy and motivation for what they do and are passionate about the services, facilities and opportunities they provide.